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Vanessa Clements
Fall 2024
Budget
Marketing is not free. There is a cost associated to every effective plan. This portion of the marketing project explores the monetary cost of each proposed tactic as well as pubic relations and social media plans.
Every phase of the marketing process can be roughly estimated. This step of the marketing planning process provides valuable insight into the logistical side of marketing.
Budget Table
Tactic
Monthly Cost
Running a Website
Health Fair on Campus
Snacks/Drinks for Office
Brand Ambassadors
$45.00
$255.00 (3 times a year)
$120.00
$500.00
Specific Allocation
+
Custom Domain: $5, Maintenance: $30, Ad Removal: $10
Prizes: $30, Paying the Workers: $200, Decorations: $25
Coffee: $50, Cups: $20, Individual Snack bags: $50
Salary: $500
=
$665 (without health fairs)
$920 (with health fairs)
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